AURO-3D https://www.auro-3d.com Tue, 21 May 2024 16:42:48 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://www.auro-3d.com/wp-content/uploads/2022/09/cropped-auro_load-32x32.png AURO-3D https://www.auro-3d.com 32 32 New High-Resolution Streaming Platform ‘Pure Audio Streaming’ Releases Audiophile Library in AURO-3D Immersive Audio https://www.auro-3d.com/new-high-resolution-streaming-platform-pure-audio-streaming-releases-audiophile-library-in-auro-3d-immersive-audio/ Tue, 21 May 2024 16:35:56 +0000 https://www.auro-3d.com/?p=7699

New High-Resolution Streaming Platform ‘Pure Audio Streaming’ Releases Audiophile Library in AURO-3D Immersive Audio

Pure Audio brings premium binaural and multichannel listening experiences to a wider audience with new streaming platform.

Gooik, (BE) (May 21, 2024) – NEWAURO, audio innovator and creator of the AURO-3D immersive format, was selected as the format of choice for the recently announced high-resolution streaming service, Pure Audio Streaming. This new streaming service makes immersive content more accessible by offering Pure Audio’s extensive library of high-resolution audiophile recordings—previously only available on Blu-ray—in high-resolution streaming. The platform was demonstrated at MSM Studies during the High End Munich Show in early May.

Pure Audio Streaming aims to revolutionize how we experience audio content by providing high-quality, immersive sound experiences that transport listeners into the heart of the music.  For the first time, over 300 notable recordings beloved by audiophiles—such as Grammy-winning LUX by 2L Records—are available to stream in high-resolution AURO-3D immersive audio or binaural.

“We are excited to bring Pure Audio Streaming to the listening world,” says Stefan Bock, founder and developer of the Pure Audio Blu-ray disc format. “Our goal is to provide an unmatched audio experience that brings music to life in a way that has never been possible until now. With Pure Audio Streaming, we are not just streaming music but creating immersive audio experiences using AURO-3D technology.”

Pure Audio Streaming is built on the Artist Connection white-label premium streaming platform, which natively supports the AURO-3D format and is the only platform capable of streaming lossless, high-resolution audio and high-definition video. Artist Connection’s cloud software platform offers highly secure, dedicated white-box streaming services for content creators, venues, studios, and their production teams.

Pure Audio Streaming immersive audio titles will be released in the AURO-3D standard as stereo/binaural and high-resolution immersive allowing users to enjoy AURO-3D’s immersive audio experience regardless of their setup, whether they’re using headphones or a full-fledged home theater system.

“AURO-3D is committed to pushing the boundaries of audio technology and delivering the best possible listening experience,” says Rudy Van Duppen, CEO of NEWAURO. “We are thrilled that Pure Audio is bringing its extensive library to streaming, with AURO-3D support as the first immersive codec on the platform. Anyone with headphones or a home theater receiver that supports AURO-3D can now enjoy this library of incredible music.”

Pure Audio Streaming will be available in Q4 of 2024. To learn more about Pure Audio Streaming, please visit www.pureaudiostreaming.com.

Media Contact: 

Krissy Rushing Tomlin, RISE Media Strategy
714.261.3030, krissy@risemediastrategy.com

www.risemediastrategy.com

About NEWAURO B.V.

Home to the award-winning immersive audio format AURO-3D, NEWAURO B.V. provides a full ecosystem of solutions for industry professionals and consumers, ranging from content creation tools to playback integration in Home Entertainment, Automotive, Mobile, and Cinema. In 2011, AURO-3D revolutionized the audio industry with the introduction of a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for an exciting, emotional, and moving audio experience. In mid-2022, the Saffelberg Investment group acquired all AURO-3D assets, teams, and rights and founded the new company NEWAURO B.V. to further support the growth of the format and technology suite across markets.

About Pure Audio Streaming

Pure Audio Streaming is a German record label imprint with a collection of premium audio titles available for streaming. A pioneer in the transition from Blu-ray discs to immersive audio streaming, Pure Audio Streaming’s goal is to deliver the ultimate audio experience to discerning fans—uncompressed and uncompromised—to fulfill the promise of the artist’s intent. Pure Audio Streaming delivers content in immersive formats, binaural, or hi-resolution multichannel and stereo PCM.

©2024 NEWAURO BV. All other company and product names are trademarks of their respective owners.

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KORG, Artist Connection, and AURO-3D to Livestream Uncompressed Immersive Audio and 1080p High-Resolution Video From Japan https://www.auro-3d.com/korg-artist-connection-and-auro-3d-to-livestream-uncompressed-immersive-audio-and-1080p-high-resolution-video-from-japan/ Wed, 21 Feb 2024 10:40:12 +0000 https://www.auro-3d.com/?p=7358 KORG, Artist Connection, and AURO-3D to Livestream Uncompressed Immersive Audio and 1080p High-Resolution Video From Japan’s Hall of Halls, Kiyosato Moeginomura Museum

Using its Live Extreme Encoder, KORG will stream a live concert in AURO-3D 9.1 Immersive Audio and full 1080p high-resolution video on Feb. 28, 2024.

Tokyo, Japan. (February 20, 2024) – KORG, Inc.—creator of innovative and uncompromising instruments that inspire professional artists and creators—will stream a live concert from Japan to Los Angeles in a revolutionary streaming demo for the press and other key partners at 6 PM PST on February 28, 2024, at Deluxe Hollywood, Stage 5, 900 Seward Street in Los Angeles.

The first-of-its-kind demonstration will show how a live concert can be streamed with uncompressed audio and full 1080p video resolution via a complete end-to-end streaming ecosystem that includes KORG, AURO-3D, and the Artist Connection streaming platform.

The Performance

Organized by KORG with support from media company and TV broadcaster WOWOW, distributor Syntax Japan, and Genelec Japan, the concert will be held at the Hall of Halls, Kiyosato Moeginomura Museum (Yamanashi, Japan). This live one-hour performance called, “The Sound of the Previous Century Into the Future” will feature a marimba performance by Tatsushi Omori and Yoko Kamihara, performed with and accompanied by the early 20th century instruments such as the Chickering Ampico Grand Player Piano (the last unit in the world still maintained and playable) and the “Limonaire 1900” organ (from the Paris World Exposition in 1900).

The Technology Behind the Stream

The demonstration centers around KORG’s Live Extreme. This no-compromise encoding technology eliminates the need for compression and workarounds to deliver a bit-for-bit experience of any audio/video source, allowing audiences to hear every nuance of a performance. Live Extreme will use AURO-3D’s Auro-Codec real-time encoder to stream multi-channel 24bit/96kHz AURO-3D immersive audio, allowing for unprecedented streaming audio quality. Lossless audio will be paired with high-definition, H.264 1080p 15 Mbps streaming video for a stunning image at the Los Angeles Deluxe Hollywood live viewing location. 

The concert will also be streamed free to the public on the Artist Connection platform, which is the only streaming platform that delivers premium streams that marry immersive audio and high-res video. Artist Connection has native support for both the KORG Live Extreme Encoder and a built-in AURO-3D decoder. Public access will be limited to the first 100 viewers who register. To watch the event live, users can visit https://live-extreme.net/hall-of-halls-us

“KORG, Artist Connection, and AURO-3D work seamlessly to enable bit-for-bit streaming of both audio and video,” says Koji Oishi, Director of KORG Inc. “This level of quality in a live streaming application simply isn’t possible without our encoding capabilities, Artist Connection’s platform delivering the content to the end user in premium stream quality, and AURO’s unmatched immersive audio capabilities. All three show that it’s possible to deliver pristine sonic experiences with HD video using bandwidths that are available today.” 

“Technological limitations have thwarted the ability to stream immersive audio and high-res video in one stream,” says AURO-3D CEO Rudy Van Duppen. “Now, thanks to our partnerships with like-minded technological innovators Artist Connection and KORG Live Extreme, we can stream, in real-time, true H.264 1080p video married to uncompromised, lossless 24bit/96kHz AURO-3D immersive audio over the same public internet that the other music distribution services use to deliver lesser quality streams. We can’t wait to see the reaction from press and partners when they hear and see this steam live.”

To RSVP for the LA Event, email sales@auro-3d.com

To watch the event live, visit https://live-extreme.net/hall-of-halls-us 

Media Contact: 

Krissy Rushing Tomlin, RISE Media Strategy
714.261.3030, krissy@risemediastrategy.com

www.risemediastrategy.com

About KORG

Since it was founded in 1963, KORG’s goal has been to create new experiences in music and performance. That was what drove the creation of Japan’s first disc-based rhythm machine, the Doncamatic, and then led to the development of Japan’s first synthesizer and the world’s first needle-type tuner, followed by numerous unique instruments that have brought the enjoyment of musical performance to many people all around the world. Korg continues to create innovative and uncompromising instruments that maintain the high quality that inspires professional artists and creators, and yet are approachable enough for anyone to play. The musical instruments Korg delivers are reflections of the ideas and values of the many artists and users who continue to love KORG products now and into the future. www.korg.com

About Artist Connection

Artist Connection is owned by California-based Streamsoft Inc. The company’s goal is to enable content creators, production teams, and fans to gain access to the rising wave of high-quality channel–based and immersive audio content. Streamsoft’s Artist Connection cloud software platform offers highly secure, dedicated white-box streaming services for content creators, venues, studios, and their production teams. Streamsoft Inc. is based in Sonoma County, CA,  and is also a developer of advanced DSP for audio processing and specialized media libraries for immersive formats including 360 Reality Audio, AURO-3D, and more. www.artistconnection.net

About NEWAURO B.V.

Home to the award-winning immersive audio format AURO-3D, NEWAURO B.V. provides a full ecosystem of solutions for industry professionals and consumers, ranging from content creation tools to playback integration in Home Entertainment, Automotive, Mobile, and Cinema. In 2011, AURO-3D revolutionized the audio industry with the introduction of a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for an exciting, emotional, and moving audio experience. In mid-2022, the Saffelberg Investment group acquired all AURO-3D assets, teams, and rights and founded the new company NEWAURO B.V. to further support the growth of the format and technology suite across markets. www.auro-3d.com

 

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NEWAURO Brings Smart Speakers Into the Immersive Audio Domain at CES 2024 https://www.auro-3d.com/newauro-brings-smart-speakers-into-the-immersive-audio-domain-at-ces-2024/ Wed, 03 Jan 2024 15:17:27 +0000 https://www.auro-3d.com/?p=7340 NEWAURO Brings Smart Speakers Into the Immersive Audio Domain at CES 2024

NEWAURO and Eastech show exciting new technology that gives smart speakers the ability to recreate any signal in up to 7.1.4 channels of impressive virtual spatial audio.

Gooik, (BE) (January 3, 2024) – NEWAURO and Eastech announced today that they are collaborating to demonstrate AURO-Scene virtual immersive audio technology at CES 2024,  January 9–12, bringing smart speakers firmly into the immersive audio ecosystem.

In a first-of-a-kind demonstration, NEWAURO and Eastech will deliver an unparalleled spatial audio experience, reshaping how smart speaker listeners perceive sound in their environments. This exciting new virtual immersive audio technology from NEWAURO—demonstrated on Eastech smart speakers—creates an impressive immersive audio sound field with extended bass response from any signal on a single device, including soundbar speaker configurations from 2.0 to 5.1.2 and 3.1.1 smart speaker devices. Even standard stereo music can be transformed into a spatial audio experience. With this technology, smart speakers join soundbars, dedicated immersive audio home theater systems, and other devices as part of the immersive audio ecosystem.

“In bringing together Eastech and NEWAURO solutions, we are spearheading a technological revolution for streaming audio. This collaboration transcends mere audio component integration; it’s a visionary script for the future. Our mutual commitment to pushing boundaries is poised to yield groundbreaking 3D audio solutions,” says Rudy Van Duppen, CEO of NEWAURO. “By seamlessly blending Eastech’s cutting-edge smart speakers with our latest innovation, the AURO-Scene virtual speaker algorithm, we can guarantee an immersive experience every time you listen.”

Tim Liou, Eastech Group’s Chairman adds: “As the company that designed and released the world’s first soundbar, we are excited to join forces with NEWAURO to create another breakthrough in the smart speakers category, bringing a completely new audio experience that builds on the strength of both companies.”

Not only can Eastech smart speakers create immersive sound from any signal via AURO-Scene, but, thanks to the integration of the AURO-3D engine, they can also decode AURO-CX, NEWAURO’s new next-generation, scalable audio codec designed for streaming. AURO-CX delivers scalable quality, channel count, sample rate, and objects, all in one powerful bitstream.

CES 2024 attendees can experience AURO-Scene at both the AURO demo suite at The Venetian Hotel and Eastech’s Westgate hospitality suite during the show. Book a demo by emailing: sales@auro-3d.com.

Media Contact:

Krissy Rushing Tomlin, RISE Media Strategy
714.261.3030, krissy@risemediastrategy.com

www.risemediastrategy.com

About NEWAURO B.V.

Home to the award-winning immersive audio format AURO-3D, NEWAURO B.V. provides a full ecosystem of solutions for industry professionals and consumers, from content creation tools to playback integration in Home Entertainment, Automotive, Mobile, and Cinema. In 2011, AURO-3D revolutionized the audio industry by introducing a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for an exciting, emotional, and moving audio experience. In mid-2022, the Saffelberg Investment group acquired all AURO-3D assets, teams, and rights and founded the new company NEWAURO B.V. to further support the growth of the format and technology suite across markets. www.auro-3d.com

About Eastech

Eastech is a global leader in the engineering, design, and manufacturing of acoustic modules, transducers, audio systems, and wearables. The company’s expertise spans everything from original design manufacturing (ODM) to joint design manufacturing (JDM) to electronics manufacturing services (EMS). Its acoustic research facilities in Huiyang, China, and Videbaek, Denmark, integrate directly with its software, electronics, and material and finishing R&D facilities in Huiyang, Shenzhen, and Singapore. Eastech owns over 120 active patents and works with top-tier brands in the consumer electronics, pro audio, and IT industries. Eastech is publicly listed on the Taiwan Stock Exchange under 5225.TW.

©2024 NEWAURO BV. All other company and product names are trademarks of their respective owners.

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NEWAURO and Premium Audio Celebrate the Release of Multiple Flagship Hardware Devices That Support the AURO-3D® Immersive Audio Format.   https://www.auro-3d.com/newauro-and-premium-audio-celebrate-the-release-of-multiple-flagship-hardware-devices-that-support-the-auro-3d-immersive-audio-format/ Fri, 22 Dec 2023 07:50:47 +0000 https://www.auro-3d.com/?p=7327 NEWAURO and Premium Audio Celebrate the Release of Multiple Flagship Hardware Devices That Support the AURO-3D® Immersive Audio Format.  

Premium brands like Onkyo, Pioneer, Pioneer Elite, and Integra will now offer the unique AURO-3D lifelike experience via a simple firmware update. 

 Gooik, BE, (Dec 20, 2023) NEWAURO officially launched its collaboration with Premium Audio today, enabling AURO-3D support on selected hardware devices by subsidiary brands under the Premium Audio umbrella. As part of this firmware update, consumers are now able to explore the full range of immersive audio formats offered in today’s market. 

 Effective immediately, various hardware devices will support the AURO-3D firmware update, including the Onkyo TX-RZ70, Pioneer VSA-LX805, Pioneer Elite VSX-LX805, and Integra DRX-8.4, offering Premium Audio customers the best immersive audio experience through native content playback using the AURO-Codec®.  

 Additionally, consumers can use the highly acclaimed Auromatic® upmixer for any legacy non-immersive content, making this update a valuable addition to overall immersive sound consumption. With Premium Audio’s support, AURO-3D once again confirms its expanding position in the high-end consumer space with more than 60% of receiver brands currently supporting the format. This makes AURO-3D today’s fastest-growing immersive sound format.  

 “NEWAURO is excited to announce that AURO-3D has been enabled on the latest receivers from Onkyo, Pioneer, Pioneer Elite, and Integra. This is an important milestone, showing further market penetration of AURO-3D and demonstrating Premium Audio’s support for AURO-3D,” says Rudy Van Duppen, CEO of NEWAURO. “AURO-3D brings to customers the truest to real-life immersive experiences for the home.”   

 All the applicable Premium Audio receiver models have an 11.2 or 11.4 architecture, supporting native AURO-3D formats ranging from AURO 9.1 to AURO 11.1 and ensuring a lifelike immersive audio experience. There are more than 65 movies and 235 music albums in AURO that are available for the consumer market today, with new content updates weekly.  

To learn more about AURO-3D, visit www.auro-3d.com or contact info@auro-3d.com. 

To find AURO-3D supported hardware devices, visit www.auro-3d.com/hardware/ 

 Media Contact:  

Krissy Rushing Tomlin, RISE Media Strategy
714.261.3030, krissy@risemediastrategy.com 

www.risemediastrategy.com 

 About NEWAURO B.V. 

Home to the award-winning immersive audio format AURO-3D, NEWAURO B.V. provides a full ecosystem of solutions for industry professionals and consumers, ranging from content creation tools to playback integration in Home Entertainment, Automotive, Mobile, and Cinema. In 2011, AURO-3D revolutionized the audio industry with the introduction of a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for an exciting, emotional, and moving audio experience. In mid-2022, the Saffelberg Investment group acquired all AURO-3D assets, teams, and rights and founded the new company NEWAURO B.V. to further support the growth of the format and technology suite across markets. 

About Premium Audio Company 

Established in 2020, Premium Audio Company is the most innovative, complete, and premium audio solutions provider in consumer technology. Premium Audio Company connects people to their passion for entertainment. Premium Audio Company is comprised of three subsidiaries and includes some of the most legendary and revered brands, such as Klipsch, Jamo, Magnat, Heco, Onkyo, Pioneer, Pioneer Elite, and Integra. Premium Audio Company, LLC is a wholly owned subsidiary of VOXX International Corporation (NASDAQ: VOXX). 

 ©2023 NEWAURO B.V. All other company and product names are trademarks of their respective owners. 

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AURO Will Demonstrate AURO-CX, The First and Only Scalable Next Generation Audio Codec, at CES 2024 https://www.auro-3d.com/auro-will-demonstrate-auro-cx-the-first-and-only-scalable-next-generation-audio-codec-at-ces-2024/ Fri, 15 Dec 2023 12:10:52 +0000 https://www.auro-3d.com/?p=7320 AURO-CX delivers scalable quality, channel count, sample rate, and objects, all in one powerful bitstream.

Gooik, (BE) (December 14, 2023) – AURO-3D® will showcase AURO-CX, the first and only truly scalable Next Generation Audio codec, during CES 2024, January 9–12, at The Venetian Hotel.

The AURO-CX Codec, designed for streaming but with applications in broadcast, has many advantages over existing Next Generation Audio codecs that make it desirable to the universe of content creators, content distributors, streaming services, and audio manufacturers. All these advantages are rooted in the codec’s inherent scalability, which means less storage space and fewer encoding passes, both of which save considerable time, manpower, and costs.

Perhaps most notable is that AURO-CX enables scalable quality, meaning a variety of resolutions—from lossless to transparent to lossy—are included within a single bitstream thanks to multiple audio waveform coding techniques. Similarly, AURO-CX has scalable sample rates that allow a single bitstream to carry 48, 96, and 192kHz, giving the decoder the option to extract only what it needs from a single encode, depending on its capabilities.

“Thanks to AURO-CX’s scalable quality, content distributors have the flexibility to address multiple audiences using the same stream. A single stream can include high-res immersive audio for the audiophile community and lower bitrate mixes for a wider consumer audience,” says Bert Van Daele, CTO of NEWAURO B.V. “Because AURO-CX is scalable, it is attractive to streaming services, which can make a single stream upgradeable for premium services. This is a powerful technology.”

AURO-CX also has the flexibility to transmit objects embedded in the same bitstream for immersive audio. “Other formats have to extract objects from 7.1, resulting in a big reduction in audio quality, especially for the height channels in an immersive audio setup,” says Van Daele. “AURO does it differently. We embed objects in 13.1 immersive so that the user’s 7.1 experience is more 3D due to higher-quality height information, allowing the mix to stay true to the artist’s intent and deliver to the end user what was heard in the studio.”

In addition, AURO-CX supports a wide range of flexible broadcast features such as dialogue enhancement and localized audio for multiple languages. It also enables interactive and assistive audio, where the quality of the immersive experience can be set higher than the additional audio tracks, guaranteeing the best immersive experience while providing better access to all.

To learn more about AURO-CX, demo the technology at CES 2024 at The Venetian, visit www.auro-3d.com, or contact sales@auro-3d.com.

Media Contact:
Krissy Rushing Tomlin, RISE Media Strategy
714.261.3030, krissy@risemediastrategy.com
www.risemediastrategy.com

About NEWAURO B.V.
Home to the award-winning immersive audio format AURO-3D, NEWAURO B.V. provides a full ecosystem of solutions for industry professionals and consumers, ranging from content creation tools to playback integration in Home Entertainment, Automotive, Mobile, and Cinema. In 2011, AURO-3D revolutionized the audio industry with the introduction of a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for an exciting, emotional, and moving audio experience. In mid-2022, the Saffelberg Investment group acquired all AURO-3D assets, teams, and rights and founded the new company NEWAURO B.V. to further support the growth of the format and technology suite across markets.

©2023 NEWAURO BV. All other company and product names are trademarks of their respective owners.

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AURO-3D® Encoder Service v1.3.0 released. https://www.auro-3d.com/auro-3d-encoder-service-v1-3-0-is-released/ Tue, 28 Nov 2023 13:34:05 +0000 https://www.auro-3d.com/?p=7301
AURO-3D® Encoder Service proudly presents Version 1.3.0, new enhancements for your audio processing journeys!

 

Loudness Measurement and Normalization:
Is your audio too hot or too cold? Fear not! Our latest version introduces the power to measure and normalize the loudness of your encodings.It’s like giving your audio a cozy blanket to ensure it’s just right – not too loud, not too soft.

 

Dive into the Depths of ADM Files:
Unveiling a new dimension! Version 1.3.0 lets you dive into the heart of your audio creations by checking the audio objects within ADM files.

 

Download the new version 1.3.0 of the AURO-3D® Encoder Service now and create the sweet sound of perfection!
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NewAuro B.V and KORG Inc. announce their collaboration in supporting AURO-3D® Technology for “Live Extreme” https://www.auro-3d.com/newauro-b-v-and-korg-inc-announce-their-collaboration-in-supporting-auro-3d-technology-for-live-extreme/ Thu, 26 Oct 2023 13:05:49 +0000 https://www.auro-3d.com/?p=6970 NewAuro B.V and KORG Inc. announce their collaboration in supporting AURO-3D® Technology for “Live Extreme” — a video live streaming system with the highest audio quality ever in the industry — promising a more natural and emotionally captivating experience.

 Gooik, (BE) (October 26th, 2023) AURO-3D®, the world leading immersive audio format, announced today the official launch of their collaboration with KORG Inc. to enable streaming of high-resolution immersive audio content using the acclaimed Auro-Codec® via the “Live Extreme” streaming technology.

Live Extreme was launched in September 2020 by KORG Inc. With world-first innovations in high-resolution audio and video streaming, Live Extreme allows your audience to hear every nuance of a performance. With AURO-3D, Live Extreme enters a new era of audio streaming by using the Auro-Codec real-time encoder for selected performances, allowing for unprecedented audio quality and live like experiences for end consumers.

With the support of AURO-3D encoded content, Live Extreme streams in immersive audio for the very first time, choosing AURO-3D as its main format for their immersive audio launch. With over 100 concerts streamed since 2020, new on-demand shows will become available for end-consumers regularly in Japan, with North America and Europe already in motion.

The new built-in real-time Auro-Codec support allows for high-resolution immersive sound (up to 96 kHz/24 bit) in the AURO-3D formats (e.g., Auro 9.1 or Auro 11.1 (7.1+4H)). The result is a compelling, natural immersive sound experience providing the sensation of being in-person at the live event, that can be experienced using all existing AURO-3D compatible devices from over 20 brands.

“Tokyo University of the Arts” has adopted the Live Extreme system for their “Geidai Music Archive”, and selected performances are already made available in the AURO-3D format today. These archives, created from April 2023 onwards and performed by the university, allow their university students an artistic showcase in 4K video including immersive audio in AURO-3D 24 bit/96 kHz, using the “Tokyo Geidai Digital Twin” website https://dt.geidai.ac.jp/?p=1897

“We are thrilled to become part of this outstanding “Live Extreme” solution from KORG with our AURO-3D lossless immersive sound codec.  ,” says Rudy Van Duppen CEO of NewAuro BV. “This will contribute to bringing the most natural immersive sound possible of live events to our customers.”

“AURO-3D is an exciting immersive format and great partner to Live Extreme which has been rigorously pursuing the highest sound quality for streaming. Enabling PC and Mac playback for AURO-3D via web browsers is also going to be a big appeal to our clients,” says Koji Oishi, Board Director of KORG Inc.

To learn more about AURO-3D, visit www.auro-3d.com or contact info@auro-3d.com.

More information about “Live Extreme” can be found at

https://us.live-extreme.net/

About NEWAURO B.V.

Home to the award-winning immersive audio format Auro-3D, NEWAURO provides full ecosystem solutions for industry professionals and consumers, ranging from content creation tools to playback integration in Home Entertainment, Automotive, Mobile and Cinema. In 2011, AURO-3D revolutionized the audio industry with the introduction of a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for a more exciting, emotional, and moving audio experience. The company SAFFELBERG INVESTMENTS acquired mid 2022 all assets, teams and rights of AURO-3D and founded the new company NEWAURO to further support the growth of the format and audio technology suite.

About KORG Inc.
Since its establishment in 1963, KORG INC. has always strived to manufacture epoch-making electronic musical instruments using innovative creativity and the company’s own extensive technological expertise. In 1975, KORG introduced the world’s first compact tuner with a needle meter and has marketed innovative products worldwide at the forefront of the musical instruments market. KORG synthesizers combine excellent sound quality and features and have earned the support of music fans and professional musicians everywhere. Today, KORG designs and develops a wide range of electronic musical instruments from synthesizers and tuners, to digital pianos, signal processors, digital recorders and other peripheral equipment.

About Live Extreme

Live Extreme, developed by KORG, allows audiences to experience the full sonic potential of a live performance. Taking advantage of KORG’s advancements in audio engineering and internet streaming technology, Live Extreme offers lossless and high-resolution audio, up to 24-bit/384kHz PCM and 5.6MHz DSD with surround audio support as well as immersive audio capabilities, along with up to 4K UHD video streaming.

©2023 NEWAURO BV. All other company and product names are trademarks of their respective owners.

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NEWAURO and WOWOW announce binaural streaming for broadcast using headphones. https://www.auro-3d.com/newauro-and-wowow-announce-binaural-streaming-for-broadcast-using-headphones/ Thu, 21 Sep 2023 08:20:46 +0000 https://www.auro-3d.com/?p=6943 NewAuro B.V and WOWOW Inc. announce their collaboration in supporting AURO-3D® Technology for satellite/TV broadcasting by launching their first Japanese show in immersive audio for headphones. This celebrates a world’s first commercial use in broadcast of the AURO-3D® headphone technology called Auro-Headphones® promising an immersive experience in storytelling and the audible presence of being inside a theater.

 Gooik, (BE) (September 16th, 2023) AURO-3D®, the world leading immersive audio format, announced today the official launch of their collaboration with WOWOW Inc. Effective immediately viewers will be able to choose between regular stereo playback or the additional audio stream provided by WOWOW containing the Auro-Headphones® binaural mix. Used on two dedicated broadcasts on the 16th of September and the 26th of October 2023, the AURO-3D natively recorded shows will contain the original recorded multichannel immersive mix, which can now be played back over any pair of stereo headphones during broadcast.

The ancient traditional form of Japanese storytelling called “Rakugo” forms the basis for the broadcasts which allows the listener to be fully immersed into the story. Rakugo is a single performed, monologue by a Japanse storyteller who sits on stage on a raised platform, only using a paper fan and a small cloth, telling stories about multiple characters. The difference between the characters is depicted only through change in pitch, tone, and a slight turn of the head.

With the use of the Auro-Headphones® binaural stream, the audio will appear to the viewer as if he is present inside the theater allowing him to experience the story as intended by the storyteller. The Rakugo performance “Ningen Kowai” by Kyotaro Yanagiya can be viewed here; https://www.wowow.co.jp/detail/193464/-/01

To learn more about AURO-3D, visit www.auro-3d.com or contact info@auro-3d.com.

More information about “WOWOW” can be found at https://corporate.wowow.co.jp/en/company/

About NEWAURO B.V.

Home to the award-winning immersive audio format Auro-3D, NEWAURO B.V. provides full ecosystem solutions for industry professionals and consumers, ranging from content creation tools to playback integration in Home Entertainment, Automotive, Mobile and Cinema. In 2011, AURO-3D revolutionized the audio industry with the introduction of a true immersive sound experience and groundbreaking technology suite that enables content creators and product developers to hear more and feel more for a more exciting, emotional, and moving audio experience. The Saffelberg Investment group acquired mid 2022 all assets, teams and rights of AURO-3D and founded the new company NEWAURO B.V. to further support the growth of the format and technology suite across markets.

About WOWOW Inc.
WOWOW operating since 1991 commenced Japan’s first pay TV satellite broadcasting service and due to the looser broadcast standards for satellite television in Japan, Wowow has become a primary means of widespread distribution in Japan. WOWOW created a new value that was unprecedented in Japanese society: new Hollywood movies, the world’s top sports, live music performances in Japan and abroad, and other spectacular content that can be enjoyed on TV at home.

©2023 NEWAURO BV. All other company and product names are trademarks of their respective owners.

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AURO-3D® Encoder Service v1.2.0 Released https://www.auro-3d.com/auro-3d-encoder-service-v1-2-0-released/ Wed, 09 Aug 2023 12:02:56 +0000 https://www.auro-3d.com/?p=6626 The wait is finally over! We are thrilled to introduce the latest and most remarkable version of the AURO-3D® Encoder Service – version 1.2.0. Prepare to be blown away once again as we unveil a symphony of cutting-edge enhancements, revolutionizing your AURO-3D encoding experience like never before.

Introducing Batch-Like Processing:

Say goodbye to time-consuming individual encodings! With our new batch-like processing feature, you can now encode entire albums or collections in lightning speed.

Support for New Formats:

We believe in pushing boundaries, and that’s why we’re excited to announce support for new formats – 7.1.6, 9.1.6, 7.1.2, and 5.1.2.

Dual Channel WAV Files Source:

In response to audio engineers who opt to export their 3D audio mix as two separate multi-channel WAV files, distinguishing the lower layout from the height layout, we’ve introduced the “dual multi ch. WAV” option; a groundbreaking feature that seamlessly combine two multi-channel WAV files into a single source.

Download the new version 1.2.0 of the AURO-3D® Encoder Service and get ready to immerse yourself in a whole new world of audio possibilities!

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Auro-3D® Encoder Service v1.1.0. Released. https://www.auro-3d.com/auro-3d-encoder-service-v1-1-0-released/ Thu, 25 May 2023 12:02:03 +0000 https://www.auro-3d.com/?p=5423 The new version of the AURO-3D® Encoder Service has arrived, bringing a symphony of exciting enhancements to your audio processing adventures.

Prepare to be blown away by our smarter support for Multi Channel WAV Files. Gone are the days of worrying about the format detection – our software now effortlessly detects the format of your multi-channel WAV files. Whether you prefer the ITU or the SMPTE channel order, or even if you want to define your own custom channel order, we’ve got you covered.  It’s like having a conductor at your fingertips, orchestrating the perfect audio arrangement. And there is more!

•   Automatic detection of the format of multi-channel WAV input files (ITU only)

•   New parameter “Channel Order” in the Source Menu:

•   Standalone software – self-contained and independent.

•     Complete reorganization of channel order.

•   New parameter “Channel Order” in the Configuration Menu.

•   Custom destination folder.

•   Refresh Button in the Queue List.

•   Information buttons “i” for embedded help.

•   “Local Mode” and “Remote Mode” labels.

•   Direct link to the online manual.

•   Updated online manual.

Download the new version 1.1.0 of the AURO-3D® Encoder Service and get ready to immerse yourself in a whole new world of audio possibilities!

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